About this privacy policy
Reliance Estates (Leigh) Limited respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how we collect, use, store and share personal information when you:
- visit our website;
- contact Reliance Estates;
- request a valuation;
- enquire about a property;
- book a viewing;
- buy or sell a property through us;
- rent or let a property through us;
- use our property management services;
- apply for a tenancy;
- act as a landlord, tenant, buyer, seller, guarantor or prospective customer;
- submit a complaint; or
- otherwise deal with Reliance Estates.
We process personal information in accordance with applicable UK data protection law, including the UK GDPR, the Data Protection Act 2018 and related privacy legislation as amended from time to time.
Who we are
- Company
- Reliance Estates (Leigh) Limited
- Trading as
- Reliance Estates
- Company number
- 10122354
- Registered office
- Suite 14, 8 Madeira Avenue, Leigh-on-Sea, SS9 3EB
- Trading address
- Reliance Estates, Suite 14, 8 Madeira Avenue, Leigh-on-Sea, SS9 3EB
- Telephone
- 01702 483869
- info@relianceestates.co.uk
- ICO registration number
- ZA204990
- Property Redress Scheme membership number
- PRS006351
- Client Money Protect membership number
- CMP143018
For the purposes of data protection law, Reliance Estates (Leigh) Limited is the data controller in relation to the personal information covered by this policy.
For privacy or data protection enquiries, please contact us using the details above.
Information we may collect
Identity & contact information
This may include:
- name
- postal address
- email address
- telephone number
- date of birth
- other relevant contact details
Property information
Information relating to properties you own, occupy, wish to sell, wish to buy, wish to rent, wish to let or ask us to manage. This may include:
- property address
- photographs
- floorplans
- valuations
- tenancy information
- property correspondence
Financial information
Where relevant to our services, this may include:
- rental payments
- payment information
- bank details
- affordability information
- financial references
- information required to administer transactions
Tenancy & referencing information
Where you are applying for or involved in a tenancy, this may include information required for:
- tenant referencing
- affordability checks
- identity verification
- Right to Rent checks
- guarantor checks
- tenancy administration
- deposits
- rental payments
- property management
Property transaction information
Where you are buying or selling property, we may process information about:
- offers
- transaction progress
- buyer and seller circumstances
- solicitors or conveyancers
- mortgage arrangements
- property chains
- completion
Identity & regulatory information
Where required by law or regulation, we may process identification documents and information for purposes such as:
- identity verification
- anti-money laundering requirements
- Right to Rent requirements
- other applicable regulatory checks
Communications
We may retain:
- emails
- telephone notes
- letters
- website enquiries
- maintenance reports
- complaint correspondence
- other communications relating to our services
Website & technical information
When you use our website, information may include:
- IP address
- device type
- browser
- operating system
- pages visited
- website interactions
- referral source
- cookie information
- similar technology information
Marketing preferences
We may record whether someone has asked to receive or not receive property alerts, market updates, service information or other Reliance Estates marketing.
Complaints information
If someone submits a complaint, we may process information required to investigate it, respond, retain appropriate records and deal with redress or regulatory requirements.
How we obtain your information
We may obtain personal information:
- directly from you;
- through our website;
- through telephone, email or written communication;
- from landlords, tenants, buyers, sellers or guarantors;
- from property portals;
- from referencing and identity verification providers;
- from solicitors and conveyancers;
- from mortgage or financial professionals where relevant;
- from contractors and inventory providers;
- from publicly available records;
- from regulators, local authorities or government bodies where appropriate; or
- from other organisations involved in a property transaction or tenancy.
Where information is obtained from someone other than you, we will provide appropriate privacy information where required by law.
How & why we use your information
Property enquiries & valuations
We use personal information to respond to enquiries, arrange valuations, book viewings and discuss our property services.
Our lawful basis may include taking steps at your request before entering into a contract and/or our legitimate interests in operating our property business.
Sales, lettings & management services
We process information in order to provide agreed services to sellers, landlords, tenants, buyers and other customers.
The lawful basis will usually include performance of a contract or steps taken before entering into a contract.
Tenant referencing & tenancy administration
We may process information to assess tenancy applications, complete appropriate checks, prepare tenancy documentation and administer tenancies.
Applicable lawful bases may include contractual necessity, legal obligation and legitimate interests.
Legal & regulatory requirements
We may process information where necessary to comply with applicable legal obligations, including requirements relating to identity, anti-money laundering, Right to Rent, property services, client money and tenancy administration.
Rent & payment administration
We may process rent and payment information where required to administer a tenancy, property management, rent collection or another contractual relationship.
Maintenance & management
We may use contact and property information to receive maintenance reports, communicate with tenants, communicate with landlords, coordinate authorised contractors and administer managed properties.
Complaints & disputes
We may process information to investigate complaints, respond to disputes, establish or defend legal claims and meet redress or regulatory requirements.
Website security & improvement
We may process technical information to maintain website security, understand website performance and improve website functionality.
Where cookies or similar technologies require consent, they should only be activated after the required choice has been made.
Marketing
Where permitted, we may contact people about properties, valuations, property services, local property information and Reliance Estates services.
Users should be able to unsubscribe or change their preferences at any time.
International data transfers
Some technology, cloud, website or software providers may process personal information outside the United Kingdom.
Where personal information is transferred internationally, Reliance Estates will take appropriate steps to ensure that the transfer is permitted under applicable UK data protection law.
This may include:
- processing in countries recognised as providing adequate protection; or
- the use of appropriate contractual or other safeguards.
How long we keep your information
We keep personal information only for as long as reasonably necessary for the purpose for which it was collected, including where retention is required for:
- legal obligations
- regulatory obligations
- accounting
- complaints
- disputes
- potential legal claims
Different categories of information may therefore be retained for different periods.
Our retention decisions may take account of:
- the nature of the information;
- the services provided;
- contractual requirements;
- legal and regulatory requirements;
- the possibility of disputes or legal claims; and
- whether there remains a legitimate business need to retain it.
Marketing information may be retained until someone unsubscribes or we determine that it is no longer appropriate to use it.
Keeping your information secure
Reliance Estates takes reasonable technical and organisational measures to protect personal information against:
- unauthorised access
- loss
- misuse
- alteration
- disclosure
- destruction
Access should be limited to staff, contractors and service providers who require the information for legitimate business purposes.
No electronic system can be guaranteed to be completely secure, but Reliance Estates takes measures appropriate to the nature of the information processed.
Sensitive information
Reliance Estates does not routinely seek sensitive personal information.
There may occasionally be situations where information relating to health, disability or another special category of personal data is provided, for example where:
- reasonable adjustments are required; or
- a customer’s particular property requirements need to be considered.
Where such information is processed, it will only be used where an appropriate lawful basis and additional legal condition apply.
Automated checks & third-party systems
Reliance Estates does not intend to make significant decisions about individuals solely through automated processing on the Reliance Estates website.
Some third-party providers used for referencing, identity verification, fraud prevention or affordability assessment may use automated checks or scoring as part of their services.
Where relevant, additional information about those processes should be supplied by Reliance Estates or the relevant provider.
Your data protection rights
Depending on the circumstances, you may have rights including:
- the right to access personal information we hold about you;
- the right to ask us to correct inaccurate or incomplete information;
- the right to request erasure in certain circumstances;
- the right to request restriction of processing in certain circumstances;
- the right to object to certain processing;
- the right to receive certain information in a portable format;
- the right to withdraw consent where processing relies on consent.
Not every right applies in every situation.
To exercise a data protection right, contact: info@relianceestates.co.uk
Marketing preferences
You can ask Reliance Estates to stop sending marketing communications at any time.
You can use an unsubscribe link where available or contact info@relianceestates.co.uk.
Stopping marketing communications will not prevent Reliance Estates from contacting you where necessary in connection with an existing property, tenancy, transaction, service agreement or legal obligation.
Concerns about your personal information
If you are concerned about how Reliance Estates has handled your personal information, please contact us first so that we have an opportunity to investigate.
Email: info@relianceestates.co.uk
You may also have the right to complain to the Information Commissioner’s Office.
Information Commissioner’s Office
Wycliffe HouseWater Lane
Wilmslow
Cheshire
SK9 5AF
Telephone: 0303 123 1113
This data-protection complaint route is separate from Reliance Estates’ general Complaints Procedure and Property Redress Scheme membership.
Links to other websites
Our website may contain links to third-party websites, property portals or external services.
Reliance Estates is not responsible for the privacy practices of external websites.
Visitors should review the privacy information provided by those services.
Changes to this policy
We may update this Privacy Policy where:
- our services change;
- our technology changes;
- new providers are introduced; or
- legal and regulatory requirements change.
The latest version will always be published on this page.
Last updated: 19 September 2026
Property built on trust.